NEWSCAST ANALYSIS 2: Radio Lingua

  The news cast that i have been analysing starts with the presenter stating to the audience the date and what they are listening to "radio lingua news". There are many codes and conventions included in this newscast. One is that the voice used by the presenter is steady and clear which makes it easier for the audience to undestand what they are listening to.  The presenter spoke in a formal language, this indicates that the newscast is directed and aimed towards older adults and so that the target audience can relate with the presenter.  We can identify from the accent of the presenter, that he is Scottish/Irish which means that the news cast is national.

  Another code and convention was identifies as they had played music for about a couple of seconds this prepares the audience for them to take in the news presesnted by the newscast and helps to alert the audience for upcoming news. The music then stops while the presenter is speaking which follows the conventions of a typical newscast. The presenter then talks on about their updates about what they have achieved. Again music follows but this time, it is much shorter, which is again very typical of a newscast. The use of music helps to set the mood and atmosphere as well as allowing the audience to take in the information and to look forward to new incoming information. So we can say that the music therefore works as punctuation.

We learn that the news cast is for those who learn languages and that is the main focus of the newscast, which is quite atypical. It was interesting that the newscast does not deliver news other than updating about their products. The news cast contains information about Lingua news products. The presenters tell the audience about the prices of their products that they have available. The newscast is therefore is used as a promotional tool.

R18 - Research on Knife crime statitics

 http://www.citizensreportuk.org/news/2013/06/25/london-knife-crime-offences-by-borough-2007-to-2013/

There has been a significant reduction (-19.7%) in reported knife crime offences from the financial year 2011-12 to 2012-13. With some boroughs notably: Lambeth, Westminster, Brent, Camden, Greenwich, Islington and Merton seeing reductions of over a third. Three London boroughs saw small knife crime offence increases, Croydon, Southwark and Barnet, with Southwark having the highest volume of knife crimes in a London Borough and Croydon the second highest volume.

Interestingly those boroughs that saw some of the greatest reductions in knife crime did not see any real improvement in Sanction Detections rates (police identifying or charging offenders) with only small increases in some cases and indeed a few decreases in sanction detection rates. Given the reduced number of police officers in London boroughs and the minimal year on years change in sanction detection rates; it does suggest that policing and crime detection activity has not really led to the significant drop in knife crime offences over the last year and other factors are probably in play.

Table of London Knife Crime Offences by Borough 2007 – 2013

BOROUGH	Knife Crime 2007-08	Knife Crime 2008-09	Knife Crime 2009-10	Knife Crime 2010-11	Knife Crime 2011-12	Knife Crime 2012-13
Barking and Dagenham	384	354	397	391	460	320
Barnet	364	340	404	357	393	404
Bexley	170	193	136	154	161	132
Brent	623	504	547	512	575	353 (-38.6%)
Bromley	265	323	286	282	276	232
Camden	474	318	349	426	440	275 (-37.5%)
Croydon	595	491	542	508	566	606 (+7.4%)
Ealing	585	489	567	528	503	487
Enfield	554	446	533	577	514	430
Greenwich	509	414	373	435	399	271 (-32.1%)
Hackney	660	548	509	539	507	387
Hammersmith and Fulham	372	277	304	307	286	209
Haringey	633	505	495	490	554	449
Harrow	215	216	181	190	221	195
Havering	187	203	205	222	231	176
Heathrow Airport	1	0	0	0
Hillingdon	367	342	266	262	336	289
Hounslow	345	25	262	335	341	298
Islington	445	464	409	443	544	338
Kensington and Chelsea	194	185	150	159	166	159
Kingston upon Thames	133	137	116	101	106	96
Lambeth	719	662	692	819	1010	661 (-34.6%)
Lewisham	580	498	498	650	674	486
Merton	218	177	239	223	299	198
Newham	980	597	788	774	762	680
Redbridge	396	407	316	307	432	341
Richmond upon Thames	109	75	97	80	100	100
Southwark	827	725	880	961	917	953 (+4%)
Sutton	182	182	163	150	130	120
Tower Hamlets	556	481	433	496	630	576
Waltham Forest	631	545	618	625	602	456
Wandsworth	383	365	404	448	396	353
Westminster	536	529	458	575	637	342 (-46.3%)
TOTAL per financial year	14192	12347	12617	13326	14169	11376 (-19.7%)

R17- Codes and conventions of Radio news

R16- News values

R15- Questionnaire Analysis

 

R14- Audience survey

https://www.surveymonkey.com/s/PMY62MR

Our group came up with a range of questions to ask young people which will help us to make our radio broadcast better. These questions will give us an idea about the type of audience we have and how we can appeal to their likes and interests. As our target audience are teenagers - young adults, it is important for us to convey the ideas that they like or otherwise our radio cast will not be as effective as we intend it to be.

R13- Radio News Cast Analysis example

The radio that I had listened was introduced as the ‘sky news centre’ which was national news cast and the time it was broadcasted was at 10am. The target audience for this news broadcast may be aimed for over 21 year olds as the news stories and issues discussed seemed to appropriate for over 21 year olds.

The conventions that I had recognised from that radio news cast are factors such as headlines, voice inserts, mainly hard news, range of genres and the weather. There was not anything in this news cast which I would think to be unconventional.

I think the lead story in this radio cast was the story about the prime minister saying that you’ll be able to see your family doctor 7 days a week and that they will reduce waiting time for the patients and that they will ‘ease pressure’ on the NHS if the conservatives win the general election next year. I think this is the most important story because it will have an impact on everyone as everyone would like to improve the health situations and it will affect the target audience as they are more able to relate with this story which makes it more popular and interesting.

Moreover I thought this story was discussed more into detail than the other stories so this also emphasises its importance. Also the use of voice insert in this story also tells us that it is a matter widely discussed and that it affects everyone and also that it has many disagreements with.

R12- Our Audience for Tweenz FM

ABOUT OUR AUDIENCE:



·         14-21 year olds

·         Male/female

·         London area

        - Bengali/Somalian/White/Asian/African/Caribbean

        - Muslims/Christians/Atheist – all religious and non-religious

        - Sexual orientation – les/bi/gay

        - Disabled/abled

HOW THEY CAN ACCESS TWEENZ FM:

·         Mobile phones/laptops/computers/tablets/iPads

APPEARENCE & JOB STATUS:

·         Standard clothing for an average person; high street shops e.g. new look,               Topshop/top man/JD/Sports Direct

·         In education/uni, work/part time jobs

·         Family people

·         Students - working class

WHO OUR STORY WILL APPEAL TO:

·         Boys into sports/girls into fashion/crime

·         Disabled people

·         People interested in gym facilities

·         People with access to the internet

·         Crime news

·         People with student finance

·         Teenagers that have nothing to do at home

DEMOGRAPHICS & PSYCHOGRAPHICS:

·         They fall into demographic E as they are mainly students in education or people with jobs and could perhaps earn a minimum wage as it may be their first job

·         The psychographic groups our target audience would fall under are:

- Mainstreamers; because they follow the conventional forms of society

- Aspirers; because they have higher goals and as they’re young, they may just be starting out in this world on their own two feet

- Succeeders; some people may already know what they want in life and are in the process of becoming that

- Explorers; people that want to be independent and want an adventure like students

- Reformers; free from restrictions and is aware of personal taste/judgement, they select things for the quality and not because it is mainstream

R11- Finding News

This is a video that i have watched on the BBC website on finding news. In this video Huw Edwards gives tips on how to find news:

Link: http://news.bbc.co.uk/1/hi/school_report/7496032.stm

From this video i have found that there are 6 steps to making news and they are:

1. Find
2. Gather
3. Write
4. Assemble
5. Broadcast

I have also found out more on what news is:

News is what informs people about what is happening in the world. It can be news that people might want to hear about or need to know about. It also needs to be of interest to your audience and it needs to have a good combination of stories such as local, national and international news.

The problem with news is not what you need to put in but what you have to leave out. Sources are where the news come from and its usually a journalist's job to find them. An important factor about finding news is that it must be truthful and accurate. So you should be truthful so then the audience will trust your news and will then believe it. If you are not truthful then you will not gain an audience as they will not believe your news and they will not trust your sources. So you should always find and compare sources and if they are similar then they are most likely to be true.

Truth and accuracy are important news values of BBC so they must be followed and these two values will lead you to become a good reporter that people will trust.

There are many sources where you can find news from:
- Other Journalists: To find out more interesting news
- Press Releasers: They are organisations that send information about events coming up and previous events, you can also find information from their websites.
- Experts: By talking to people who know a lot about a particular subject.
- Witnesses: Someone who has seen or heard an event, could be friends and neighbours.

I have also learnt a few useful tips from Huw Edwards to finding news which were:
- To think about your audience
- Choose stories that they need to know about
- Give a variety of news (local, national, international)
- Stay alert for news
- Check sources to ensure it is truthful and accurate